Adem Ljajić is a target for Partizan's new sports sector, who want to make him their first signing in the upcoming winter transfer window. Ljajić, regarded as one of the top players in the Serbian Superliga this season, is a former Partizan player, having started his career at Teleoptik before moving on to Manchester United and several other European teams. His past association with Partizan and Rasim Ljajić's good relationship with the club are seen as beneficial for securing the transfer. It is noted that Adem has demonstrated that financial gain is not his main concern, as shown by his decision to join Novi Pazar two years ago.